Looking for the best keyword research tools? Let’s take a look here!

Keywords play an essential role when it comes to the digital era, either in search result ranking, Pay Per Click Marketing (PPC), or Search Engine Optimization (SEO).

If you are not using the right keywords, you could be selling yourself short on your potential success. So, doing good keyword research is like being a fisherman, casting your net at the right place and at the right time.

What is a Keyword Research Tool and How Does it Help You?

The keyword research tool is a practice search engine optimization (SEO) professional to find and research search terms that internet users enter into search engines when looking for products, services, or general information. Keywords are related to queries, which users in search engines ask. For instance, if you are a content writer and know what people are interested in these days, you can easily attract them by writing about that topic.

Keyword research tools capture the most popular keywords, and users can find them on keyword research tools for a free or paid basis. These tools make a more accessible approach to achieve a higher rank in search engines which usually results in higher web traffic. There are many free keyword research tools that are famous and reliable with results.

On this page, I will discuss the best five favourite free keyword research tools so, without further ado, “let’s take your search results to new heights.”

1 Google Keyword Planner

Are you a business owner, online marketer, or content creator? If so, more likely, you would like more people to visit your website, read your content and buy your product or services. Google Keyword Planner (Google ads keyword planner) generates up to 750+ long-tail keyword suggestions for every search term.

Google Keyword Planner tool is highly reliable as it works 99.99% of the time, and most importantly, it’s completely free.

Key Features

• Completely free and reliable keyword tool for any website and content.
• Anyone can use it as a guide to creating a silo structure for a website that is enormous for relevance.
• The tool knows which keywords and ad group ideas are relevant for a particular website. It will start blogging about those keywords. You can change the targeting location to what topics are being searched heavily for a particular location essential for local SEO or local promotion.
• You can use it to find local keywords a lot faster than any other free keyword research tool.
• Google Ads Keywords Planner is a beautiful tool for niche marketers and people looking for more topics to blog about.
• The product category search of keyword planner is a great way to find “untapped” niches, just select a product category and then click get estimates.

In summary, Google ads keyword research planner is an excellent tool for SEO and PPC campaigns for free. However, Google surprises with policy updates. Overall, this is the best keyword tool for SEO data collection. Keyword Planner helps you get outstanding bids and profitable budget deals to benefit your campaign.

The customer support is good, and free guidelines are all over the internet, making it the most popular keyword research tool. Stay tuned for the next update that Google is sure to throw out at any time.

Google Keyword Planner

2 Wordstream’s Keyword Tool

Keyword research is one of the first and most crucial steps in any search marketing campaign, organic or paid. But most free keyword suggestion tools offer limited results and limited utility, especially when it comes to keyword research for Pay Per Click (PPC.

WordStream’s Free Keyword Tool gives you hundreds of related results and additional, actionable information like competition level and estimated Cost Per Click (CPC). All these features are free of cost; it’s a superb alternative to Google’s ads keyword planner.

On WordStream Keyword Tool, you just have to enter a keyword and then choose your industry and country (if needed). You will get a list of related keyword suggestions, including long-tail keyword variations, as well as their search volume on search engines like Google and Bing.

Key Features

• With WordStream free keyword tool, you have the option to filter your search result according to location, industry, and precise data such as volume, competition level.
• You can access the most popular and niche keywords for your website at scale, which helps mainly SEO professionals.
• WordStream offers plenty of additional tools to help you optimize your online marketing campaigns, including Google ads performance grader, smart ads creator, CPC calculator, etc.
• WordStream Advisor makes online advertising easy. You will create, optimize, manage, and measure high-performing paid search and paid social campaigns.
• You can filter your keyword results and volume or performance data geographically. You can select between more than 23 countries.

So, according to detailed analysis, Wordstream’s Free Keyword Tool is the best choice for businesses looking for a single stop for a PPC advertising platform that can work for both newcomers and experienced professionals. This tool will surely improve the awareness of your service and product line.

This will help you choose the right keywords for your ads and SEO campaigns and be able to calculate the cost of your reach, such as PPC and CPC.

Wordstream’s Keyword Tool

3 Soovle Keyword Tool

As a campaign professional, if you maintain multiple channels and wish to perform keyword research on them, then this is a perfect fit for your requirements. Soovle Keywords Tool allows you to explore the most typed-in keywords on regular search engines and YouTube keyword planner based on the keywords root you give it. Soovle includes central platforms like YouTube, Amazon, and eBay.

It is not only a great keyword research tool to use, but it’s also a great brainstormer as you can slowly start typing in your ideas and allow it to auto-generate its ideas.

Soovle gathers keywords from multiple search engines and provides it with the best & top keywords out there. Professionals will be able to customize search by choosing different search engines as per their wish.

Key Features

• Soovle is a long-time favourite keywords tool for marketers using free keyword research tools.
• It is effortless to use and provides instant results.
• Soovle is an excellent tool for uncovering keywords most relevant to Google and other search engines like YouTube keyword planner.
• You can use this platform for going beyond average keyword research and pinpoint the exact keywords you need for driving traffic to your blog posts or website.
• Soovle can also figure out long-tail keywords (what, when, how, etc.) to weave throughout your content.

Soovle Keyword Tool is best for businesses looking for a quick and effective research tool that will help find less obvious long-tail keywords to make their content stand out. It is an accessible, reliable, and multi-search engine tool; if we ignore cons Soovle Keyword Tool is the best tool for free. Before working on this tool need some SEO knowledge.

Soovle Keyword Tool

4 UberSuggest Keyword Tool

UberSuggest takes any keyword you give it and instantly gives you an almost unlimited list of alphabetized and numerical keyword variations of your original keyword.

My SEO dashboard tool Ubersuggest has a free account level and gives you access to most of the keyword data we offer. On UberSuggest, you can explore top SEO page reports and discover which of your competitor’s pages are ranking for popular organic keyword phrases and which ones are loved by sites like Facebook.

Key features

• Ubersuggest keyword tool involves entering a seed keyword and viewing many keyword suggestions along with search volume and SEO difficulty stats.
• Ubersuggest packs a punch when it comes to keywords and has several features to make your life that much easier when figuring out a solid SEO and content strategy.
• A comparison tab is ideal if you often write reviews as it shows you what versus articles you can write.
• The related keywords tab shows you demonstrated uses of your chosen keyword to help you identify keywords with less competition.
• It’s also beautifully packaged in an intuitive easy to use dashboard.

UberSuggest Keywords Tool is free, and if you want to explore more tracking features, you need to buy the enterprise version. It allows you to get into strategies that are working for others in the same market area. This tool is suitable for businesses looking to start detailed keyword research as well as use other technical SEO included by UberSuggest.

However, you may find the exact keywords on another platform in different layouts but best for technical hardcore Search Engine Optimization professionals.

UberSuggest Keyword

5 Bulk Keyword Generator by Higher Visibility

Bulk Keyword Generator creates relative and relevant keywords based on your industry type and location. It is the best keyword tool for local geographical SEO. You just need to select your industry and your exact location.

This platform will generate a list of local keywords related to the service and product your industry deals with. In the case of any confusion, like how to optimize your business’s website properly. This tool is a great help. It picks point to point even minor details of each page.

The generated keywords can be download in CSV format for future save according to your location.

Key features

• Improve your website rank for local search results
• Rank higher in Google’s local search results
• Create an unlimited list of keywords
• Free and suitable for small & new businesses
• More straightforward than any other keywords research tools
• You may able to create a YouTube keywords planner for free

If you are looking for a keyword tool for your small and local business, this is the best and unbeatable tool for local SEO and optimization, but on the other side, not so much suitable for more extensive and online operated businesses and lack SEO filters.

You can export keywords and make a keyword report for any particular location. So use it for your small and local business for free anywhere in the world.

Bulk Keyword Generator

Final Words

The above five keywords research tools are not the only ones out there but the best and most used ones & free. This article has included various types of free keyword tools for every segment of business and location. However, Google Ads keywords planner is most common among SEO professionals due to its multiple services. You can run ads campaign with easy Google Ads Account creation.

While you’re probably not going to use all five of these tools simultaneously, it’s worth trying out each one. Once you find out which features are most relevant to your keyword research, you can use them to build a comprehensive content strategy that will increase traffic and boost your rankings of website and content posts.

Share this valuable information with your fellow writers or friends so that they too can get some benefit.